Spark tracks the people and topics moving your pipeline and drafts the tiny daily touches that keep you top of mind. You review, it sends. Cold outreach starts to feel a lot like a warm intro.
Reply to Jordan R. · VP Sales @ Northwind
"Loved your take on discovery calls. The bit about not asking about budget until call two — we stopped doing that last quarter and close rates jumped. Curious what changed your mind?"
§ Use cases
Most operators live in one of these three modes. Spark quietly runs all three at once.
Warm the room
Drop three thoughtful comments before you ever slide into their DMs. By the time your message arrives, your face has already scrolled past theirs a dozen times.
Warm my list →Keep the flame lit
Cadences give up after two weeks. Buyers take months. Spark keeps watching for the trigger — a post, a promotion, a rant about the exact pain you fix — and hands you the moment.
Wake up my pipeline →Become the name
Follow the writers your buyers already read. Show up in their comments with something worth quoting. Spark builds the room, you just have to walk in.
Grow my reach →§ Under the hood
Prospects, customers, and lurker topics collapse into a single stream — sorted by who needs a touch today. Slice by list, campaign, region, or vibe.
Every comment and DM lands in your inbox as a draft. Approve, tweak, or trash. Nothing goes out without a human on the trigger.
Feed Spark your point of view, your unpopular opinions, the way you actually text. A tuned model that stops sounding like ChatGPT in a suit.
New job? Fresh post? Went dark for a month? Every signal restarts the loop with the right touch — a comment, a question, a check-in — until they're ready to talk.
Some of your best prospects only read. Spark tracks what they like and comment on, then drops your reply where they're already looking.
Name the topics that matter. Spark surfaces the threads worth joining, and gets you discovered by people who didn't know they needed you yet.
§ Getting started
Paste URLs, drop a CSV, pipe in from your CRM or Clay. Your world is loaded in an afternoon.
Tell Spark what you sell, who you're chasing, and how you actually talk. Ten minutes, one time.
Open Spark with coffee. Approve, edit, skip. Close the laptop in fifteen.
Comments land. DMs come back. Meetings appear on the calendar you didn't have to chase.
§ FAQ
A daily habit — half tool, half coach — that keeps you visible to the people who could buy from you, without turning you into a spammer.
Sequencers count days. Spark reads signals. When your prospect ships a feature or complains about their vendor, Spark hands you the moment while it's still hot.
No. AI SDRs auto-send at volume and get you flagged. Spark keeps you in the loop for every message so the room still feels like a person.
The whole model is human-approved touches at human volume. It looks like an engaged operator because that's exactly what it is — you.
Fifteen minutes a day is the target. Power users hit thirty and run three books of business off it.
Yep. Run it across multiple profiles, share playbooks, and let one operator drive engagement for a whole roster.
Fifteen minutes a day. A pipeline that warms itself while you sleep. Your future self, on the good calls only.
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